Medallia Resources

Customer Experience Management

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Employee Engagement Research

Enterprise Feedback Management Engages Frontline Employees: Drive Action by Investing in Employee Engagement as a Complement to Market Research

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Customer Experience Research Technology

Customer Experience Technology Engages Frontline Employees to Create Customers Through Better Experiences

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Want Loyalty? Improve Your Call Center Customer Experience

Call Center Satisfaction Ties to Loyalty Across 11 Industries.

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How to Use Customer Feedback: Customer Experience Management Over Coffee

Learn How to Use Customer Feedback: Managing Customer Experience Over Coffee

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Customer Experience Program Brings Customer Loyalty Up Seven Points in One Year

A leading life sciences company implements a new VOC program and converts half of detractors.

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Five Best Practices:  Enabling Employees to Create a Customer Centric Culture

Frontline employees play a key role in managing and determining the quality of customer experiences. Learn how employees can create a more customer-centric culture by observing the following these five best practices.

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Recovery-Based Return on Customer Experience Investment

Struggling to define the ROI of your customer experience investments? This is Part 3 in our three-part series tackling ROI. In this video, we share how companies use the recovery-based approach.

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Activity-Based Return on Customer Experience Investment

Struggling to define the ROI of your customer experience investments? This is Part 2 in our three-part series tackling ROI. In this video, we share how companies use the activity-based approach.

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Segment-Based Return on Customer Experience Investment

Struggling to define the ROI of your customer experience investments? This is Part 1 in our three-part series tackling ROI. In this video, we share how companies use the segment-based approach to defining the ROI of customer experience.

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Temkin: Quantifying Customer Feedback Programs

Temkin and Medallia review three approaches companies use to quantify the impact of customer feedback programs.

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Retail ROI from Customer Feedback

Retail customer feedback return on investment – Three Approaches to Quantify the Business Impact of Retail Customer Feedback

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Mobile Feedback Solution

Medallia Mobile Feedback: Gathering customer feedback shortly after a transaction improves the quality and volume of data your customer experience management program collects.

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Customer Loyalty Solution for Gold’s Gym

Golds Gym franchise owner discusses how his team uses Medallia’s customer loyalty solution to centralize its focus on members and create great customer satisfaction.

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Hotel Customer Feedback Management and Best Western

Best Western leverages Medallia’s text analytics, social media and customer experience management solutions to have greater visibility into hotel guest feedback and improve customer service.

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Closed-Loop Feedback Fundamentals: On Demand Webinar

Learn about the the real value of closing the loop and how it tracks responses, identifies solutions, and improves organizational processes.

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Forrester Wave™: EFM Satisfaction and Loyalty Solutions, Q3 2011

Medallia was named a Leader in this first-ever Enterprise Feedback Management Wave™.

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Retail Thought Leaders Use Feedback Technology For Competitive Advantage

Medallia unifies feedback in one platform, delivers data in real-time, and engages employees better than any other technology provider.

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Mobile Customer Experience: Best Practices for Analytics and Data Collection

Mobile usage has become so ubiquitous that it is replacing significant aspects of desktop computing. This will impose some quick changes on customer feedback best practices, in both analytics and data collection.

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Newsletter Gartner Research: Voice-of-the-Customer Solution Architecture

In this newsletter, the featured Gartner research offers a simple organizing framework for voice of customer (VOC) solution design. Whether you are building a new VOC solution or re-imagining your current solution, this is practical guidance you can put to immediate use.

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Forrester Research: Better Customer Experience, Higher Net Promoter Scores For Banks And Retailers

In this research, learn how investments in customer experience improvements are likely to drive a higher Net Promoter Score
(NPS).

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Text Analytics 2011 Market Study

Alta Plana’s 2011 text analytics market study combines a survey-based, quantitative and qualitative examination of usage, perceptions, and plans with observations derived from numerous conversations with solution providers and users.

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Financial Services Customer Experience Success Story

Learn how a new VOC program enables this global financial services firm to increase the loyalty of its high-net-worth clients by 43% and convert half its detractors.

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Improve Customer Loyalty: 5 Ways to Engage Frontline Employees

Consultants and market researchers cannot increase your customer loyalty. Your people can. If you are committed to improving customer loyalty, look to those with the greatest influence over the customer experience—your frontline employees.

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Customer Service Experience: Brainstorm Exercise Helps Deliver ‘Perfect 10s’

If your team has a clear definition of perfect ’10-out-of-10’ customer service, they are equipped to deliver far more exceptional experiences. Learn this simple exercise one client uses to define and deliver the highest customer experience scores in his organization.

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The ‘Complete’ Closed Feedback Loop Produces More Value

The real value of a closed feedback loop is observing patterns in issues (and resolutions) over time. This short podcast advocates pattern recognition to improve organizational processes through a complete closed feedback loop.

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Customer Feedback Breakthrough: Time for Text Analytics

You don’t have to be a data wonk to use text analytics software if you select the right solution. Text analytics software’s potential is virtually limitless. Aside from survey verbatims, you can use text analytics to analyze other sources, such as social media feedback, emails, chat sessions, contact centre notes, and more.

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Five Ways to Quantify the ROI of Customer Experience Management

The purpose of this customer experience research article is to help frame ROI analysis around specific measures and outcomes in order to quantify the fully loaded economics of customercentricity—increased sales to existing customers, lower staff turnover costs, increased brand value and more.

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Benefits and Best Practices of a Unified CEM Program

Customer experience is the leading indicator of business performance. Learn about the benefits of a unified customer feedback system; including customer satisfaction score increases and improved employee engagement.

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Call Center Management: Integrating CRM and CEM Systems to Manage Your Call Center

Integrating CRM and CEM systems helps some of the world’s leading companies manage complexity at their call centers. This article covers various ways to accomplish this integration.

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Closed Loop Feedback and Your Customer: What, Why and How

Without gathering feedback that truly closes the loop, businesses have no way of knowing how a particular transaction affected each customer’s emotional bank account — their loyalty to your brand and products.

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Pershing and CustomerThink Webinar: VOC Program Review

Pershing reviews how getting the maximum results from its Voice of Customer (VOC) program required working jointly with other Customer Experience Management efforts. The company discusses how B2B relationships are complex and need to rely on both the spoken and unspoken voice of the customer.

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5 Ways CEM Feedback Improves Your Contact Centers

Start Tracking a Metric That Really Matters: Customer Experience. Learn five ways Medallia’s Customer Experience Management Solution will help.

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Contact Center Metrics Webinar

Andrew McInnes, Analyst, Forrester Research Inc. and Dan Lee, Senior Director, Product Solutions, Medallia, Inc. discuss how to implement an enterprise feedback management (EFM) system that integrates and standardizes customer experience information across all contact center operations.

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Fortune 500 Company uses Medallia’s Web Experience Solution

Global Consumer Electronics firm optimizes web channel performance with Medallia.

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Pershing Adopts Voice of the Customer Program with “Huge Success”

Pershing saw a 15% increase in very satisfied customers after the successful adoption of Medallia’s CEM platform.

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Three High-Impact Strategies for Improving Website Experience

Megan Burns, Senior Analyst from Forrester Research, and Borge Hald, CEO of Medallia, discuss best practices for improving the web experience.

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Medallia Mobile Solution for iPhone and iPad

The Medallia Mobile application enables you to access the benefits of Medallia—rich reporting capabilities, real-time customer experience monitoring, and tools to save at-risk customers—wherever you are.

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Medallia Web Experience Solution

Medallia Web Experience gives website and e-commerce teams a dramatically expanded ability to understand and improve customer experience.

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Medallia Customer Experience Management Platform Solution

Medallia’s CEM platform helps empower your entire organization with the voice of the customer, from senior leaders to frontline employees. You can also use Medallia to save at-risk customers in real time.

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Medallia Text Analytics Solution

Medallia Text Analytics is a fully integrated text analytics solution that provides rich results without sacrificing ease of use.

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Using Customer Experience Surveys to Create Facebook Fans

Panda Express uses Medallia’s platform to link customer experience surveys to Facebook.

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Significance Testing Demo

Medallia’s Significance Testing feature detects trends that are statistically significant, incorporating the statistical rigor of tools like SPSS into a CEM platform and increasing the researchers’ confidence in the accuracy of their improvement recommendations.

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Power Dashboards Demo

Medallia’s Power Dashboards feature enables market researchers to establish multiple personalized dashboards and switch among them seamlessly, so they can efficiently work with their many different clients across the organization, from senior management to the frontlines.

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Customer Lists Demo

Medallia’s Customer Lists feature automatically tracks individual customer behavior over time, identifying customers based on membership IDs, e-mail addresses, or industry-specific identifiers such as frequent flyer numbers.

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Action Planner Demo

Medallia’s Action Planner feature automatically calculates which changes will most increase overall satisfaction scores. This key driver analysis provides a level of predictive analytical capability many frontline managers find indispensable.

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Visual Cross-Tabs Demo

Medallia’s Visual Cross-Tab feature allows you to quickly display cross-tab analysis in colors (red/yellow/green) instead of numbers, making important trends stand out visually.

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Advanced Segmentation Programming Demo

Medallia’s Advanced Segmentation Programming feature improves on Medallia’s already unparalleled ability to slice-and-dice data by allowing researchers to drill down into any slice of data and segment on any available dimension.

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Leading Hotels of the World Powers Global Guest Satisfaction Program with Medallia

Medallia’s closed-loop feedback solution enables The Leading Hotels of the World to maintain excellent relationships with their guests.

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Golds’ Gym Proactively Improves Customer Feedback Management

Gold’s Gym has improved customer experience and exceeded customer needs with the help of the Medallia customer feedback solution.

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Seven Questions to Ask Your Customer Experience Management Provider

Though Medallia firmly believes we are at the forefront of Customer Experience Management, we recognize you may be considering other providers. We invite you to consider the following checklist as you evaluate them.

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Sephora Boosts Customer Loyalty Program with Medallia

Within a year of implementing Medallia’s platform, Sephora increased its already sky-high customer loyalty by 3%.

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Medallia Helps Hyatt Place Increase Guest Satisfaction

Hyatt Place used Medallia to refine its new hotel concept in real time – while increasing guest satisfaction scores 7% to 14% and outperforming competitors.

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Leading Global Hospitality Company Moves Mail Survey Online

The hotel company doubled response rates and cut costs in half by transitioning to online surveys with Medallia.

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Best Western Uses Medallia to Drive Guest Loyalty

Best Western drove customer loyalty up nearly 4% with the help of Medallia Customer Experience Management.

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Five Contact Center Success Stories in Customer Experience Management

Medallia Contact Center Experience, a call center solution, has already helped various companies create better customer experiences with their contact centers.

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Forrester Research: The Business Impact of Customer Experience

The Impact of Customer Experience, 2012: What a High Customer Experience Index Score Can Do for Revenue by Megan Burns of Forrester Research.

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Enterprise Feedback Management Research Article

In “Ground Control,” an article published by Research Magazine in February 2010, Amy Pressman, President of Medallia, fights the case for EFM and claims that researchers have nothing to fear.

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Medallia API Brochure

Medallia API enables you to integrate data across systems in real-time, moving records between systems and connecting directly to Medallia’s data processing engine to extract key calculations, summary charts, dashboards, and additional information for sharing on other applications.

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Medallia Text Analytics Solution Brochure

Medallia Text Analytics is a fully integrated text analytics solution that provides rich results without sacrificing ease of use.

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Medallia Web Experience Management Solution Brochure

Medallia Web Experience takes survey data from as many customer contact points as you need, across the customer lifecycle—and integrates the input in one easy-to-use system.

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Medallia Employee Engagement Survey Solution Brochure

Medallia’s employee engagement program is specifically designed to reach operational managers and deliver frontline results.

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Medallia Customer Experience Solution Implementation Process Brochure

Medallia’s implementation process is focused on understanding your needs and developing the right solution for you.

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Medallia Net Promoter Score Solution Brochure

Medallia helps businesses harness the power of Net Promoter Scores, offering the perfect platform to distribute NPS information throughout your company, break down numbers and words to determine root causes, and spur your company to improve.

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Medallia Contact Center Solution Brochure

How are you listening to your customers? Medallia’s Contact Center Solution is driving the customer experience from the agent level.

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Medallia Customer Experience Management: Key Functionalities Brochure

Medallia’s software and services provide Five Steps to Excellence to help you drive your company’s success to new levels.

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Medallia Customer Experience Management Corporate Brochure

Customer experience is a leading indicator of how your company is doing and how it will do in the future. Medallia helps you turn customer feedback into company performance in five steps.