B2B sales organizations rely heavily on account relationships for expanding business, jumpstarting renewals, and winning in the moments that matter.
Watch this webinar, co-hosted with Phil Sager, Partner at Bain & Company, to learn:
- The value and rationale for CX in a B2B context
- Best practices and important considerations when gathering Feedback from Enterprise, Corporate and SME/SMB customers
- How embedding the voice of your customer in your CRM and account planning helps you gain a complete view of your customers