Deliver consistent, personalized experiences

Create digital experiences that keep customers coming back

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Deliver consistent, personalized experiences

Create digital experiences that keep customers coming back

Watch Video

First impressions have never been more important 

In today’s digital world, your chance to win new business and establish your brand is through your website and apps. Your customers won’t have patience for slow websites or confusing navigation. They can just switch to your nearest competitor by opening a new tab. 

Give customers intuitive, satisfying digital experiences with Medallia. Combining online feedback with observed digital behaviors, Medallia makes it easy to resolve critical issues, curate engaging experiences, and personalize interactions at scale, so customers come back to your site, again and again. 

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Target and engage customers on any digital channel 

Collect real-time customer feedback across all your digital channels by triggering strategic actions, like abandonment surveys and chatbots, based on customer behaviors and feedback. 

Drive action throughout your organization by empowering employees to close the loop with all the context they need, using role-based reporting and alerts.

Understand what’s driving good and bad experiences for your customers

Collect digital feedback and dive into experience analytics to uncover exactly how visitors engage with your websites and apps, what issues you need to resolve, and what opportunities you have. 

The combination of forensic tools like customer journey tracking and session replay with direct feedback from visitors gives your team unprecedented insight into the online experience, helping you drive impact across every digital property.

Recover poor experiences and capitalize on good ones in real time  

Receive insight into what your customers are feeling by identifying online behaviors that indicate frustration, engagement, or buying interest, and act in-the-moment to proactively give those customers what they need. 

Interact with customers using strategic digital engagements, like abandonment surveys, live chatbots, and personalized promotional offers, so your customers have everything they need to complete their desired action. 

Engage customers and establish trust from the first interaction

Understand the precise paths visitors take through your digital properties, fix points of high drop off, and optimize your golden path to conversion with advanced customer journey tracking that immediately evaluates the quality of visitor experiences at every step. 

Using tools like heatmaps, session replay, and targeted feedback, you can also measure the effectiveness of on-page content to easily identify hidden opportunities to increase user engagement and accelerate conversions. 

Deliver omnichannel experiences that are personalized, relevant, and meaningful

Personalize future interactions using feedback history and prior digital behaviors to improve segmentation, refine messaging, and drive more relevant marketing efforts for every online visitor.

Distribute customer insights from the digital channel across your organization, so your frontline workers in contact centers and storefronts have the right data at their fingertips to make every visitor feel truly known. 

Get insights into your entire martech stack  

Medallia’s connectors include hundreds of out-of-the-box integrations, including Adobe, Salesforce, and ServiceNow. 

See a complete list of Medallia’s integration partners, or take a deep dive into our Premier Partnership with Adobe. As the only premier partner in the Digital Analytics space, Medallia’s digital tools unlock value from Adobe Experience Cloud you can’t find anywhere else.   

"We focus on creating best in class customer experiences. Medallia helps us understand customer signals and friction while enabling us to act quickly."

Edward Mackie

Senior Analytics & Optimization Manager, Vodafone UK

With Medallia, Vodafone achieved:


Increase in online sales opportunities


Increase in phone sales opportunities


Increase in online engagements

The highest levels of security and trust for enterprise 

We follow industry-leading standards for security and compliance so you have the assurance you need. 


High levels of compliance such as SOC 2 Type 2, ISO 27001, 27017, 27018, 27701, CBPR, GDPR, CCPA, HIPAA, Privacy Shield, FedRAMP for U.S GovCloud.

Architecture flexibility 

Medallia offers client side and server side hosting models, support for hybrid mobile applications, and single and multi-tenant solutions.

Data security  

HTTPS and TLS 1.2 encrypted communications in transit. 256-bit AES encryption at rest. Automatic protections around PII collection including role-based data masking. 

Ready to see how Medallia can work for you?

Get Insight into Every Digital Experience 

See How Medallia Works for Digital Teams