Why Medallia
Why Medallia

Learn how partnering with us can transform your business — for both customers and employees.
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Platform
Medallia Platform

Explore how experiences come together in one powerful platform.
Comprehensive Feedback Capture

Collect every signal for more meaningful data
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Run complex, global programs with self-service
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Close the loop and drive action quickly
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Uncover essential insights from every interaction
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Easily share data across systems and teams
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Expand your program with flexible pricing
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Keep your business data safe and compliant
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End-to-end customer experience management and orchestration
Overview
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Sync Everything.
Miss Nothing.

When you see everything, you can do anything. We unify your customer and employee data from all your channels so you can make big business changes with confidence.

Claudia Carrington
Nashville, TN
Vision Customer
Claudia Carrington
Nashville, TN
Last Vision Exam:
09/24/2021
Corrective Solution:
Aqualyfe Soft Contacts
Exam Preference:
3D Eye Imaging
Suggested Action:
Send appointment reminder

Vision Customer

10/10

Sara Davidson
Portland, ME
Loyalty Member
Sara Davidson
Portland, ME
Preferred Airline:
Southwest
Preferred Lodging:
Airbnb
Special Accommodations:
Travels with service dog
Suggested Action:
Provide treats and dog bowls

Loyalty Member

9/10

Billy Elliot
Youngstown, OH
Manager
Billy Elliot
Youngstown, OH
Login Frequency:
Weekly
Management Level:
Mid
Insights:
Employees not using PTO: Jamie, Curtis, and Issa. Schedule time with employees to prevent burnout.

Manager

8/10

Alice Chu
Seattle, WA
Individual Contributor
Alice Chu
Seattle, WA
Login Frequency:
Daily
Management Level:
Low
Insights:
Customers are struggling to sign up for the new credit card. New script is available here.

Individual Contributor

6/10

Sam Conner
Haverhill, MA
Navy Vet
Sam Conner
Haverhill, MA
Service Dates:
08/29/2018 - 06/14/2022
Rank:
Sergeant / E-5
Most Recent Interaction:
Set up medical appointment
Suggested Action:
Send SMS scheduler link

Navy Vet

8/10

Brad Jennings
San Dimas, CA
Policy Holder
Brad Jennings
San Dimas, CA
Customer Since:
2008
Policies Held:
Home, Auto
Last Incident:
2010
Suggested Action:
Offer pet policy discount

Policy Holder

6/10

Josh Mainken
Seattle, WA
Manager
Josh Mainken
Seattle, WA
Login Frequency:
Monthly
Management Level:
Mid
Insights:
Early check-in texts have led to improved NPS Scores over the last month.

Manager

8/10

Izzy Roberts
Austin, TX
Dealership Customer
Izzy Roberts
Austin, TX
Models Owned:
09/24/2021
Corrective Solution:
Solare, Ignio
Purchased at Dealer:
3 years, 10 months, 2 days
Suggested Action:
Routine service

Dealership Customer

5/10

Cam Carter
Baton Rouge, LA
Tier One Member
Cam Carter
Baton Rouge, LA
Services Subscribed:
Phone, Internet
Devices Registered:
4
Data Usage (Month):
57%
Suggested Action:
Offer cable bundle

Tier One Member

7/10

Tito Ramirez
McCall, ID
Director
Tito Ramirez
McCall, ID
Login Frequency:
Monthly
Management Level:
High
Insights:
There’s been a drop in online purchases last week. Check in with UX team.

Director

6/10

Hailey Rettal
Boulder City, CO
Manager
Hailey Rettal
Boulder City, CO
Login Frequency:
Monthly
Management Level:
High
Insights:
In-store return policy shifts are trending positive. Ready to launch to remaining stores in your region.

Manager

8/10

The best brands make it personal.

See how they do it

How it works

Listen deeply, act distinctively.

Hear. There, everywhere.

The best experiences start before the experience. Capture and connect customer signals across the organization and every interaction.

Understand with confidence.

With all your data in a single platform, Athena analyzes it in real time so everyone across the enterprise knows who the customer is and what they want.

Activate and automate.

Empower employees to act with the right information, automate the mundane, and orchestrate next-best actions that deliver personalized experiences at scale.

Our platform

Decades of AI innovation power the #1 enterprise experience platform

185%
ROI after three years
$30.5M
growth from personalization
3X
ROI for every $1 invested
$1.4M
in productivity gains, equivalent to 17 FTEs
$15.2M
saved via tech consolidation
$10.9M
revenue boost from smoother web experiences
Read the study

Between the technology and the team, Medallia continues to offer best-in-class solutions for customer-obsessed organizations. I have been a Medallia customer for 8 years and am very much looking forward to the next 8+!

- Matt Schweikert
Product Manager, Customer Experience, Voice of Customer and Conversational Intelligence Platforms
Preferred by Global Leaders

The best brands make it personal.

Best Western Understands What Matters Most with Medallia

See how they do it.

87.2%

Alerts closed within 72 hours

10%

Decrease in incident volume

18%

Increase in employee response rates

Watch H&R Block Activate Every Employee with Medallia

See how they do it.
don’t take our word for it
2025 Gartner® Magic Quadrant™ for Voice of the Customer Platforms
Forrester Wave™ Leader: Customer Feedback Management, Q4 2024
The Forrester Wave™: Employee Experience Management Platforms, Q2 2025
IDC Voice of the Customer MarketScape Leader
Resources
VIDEO
How CVS Health is Redefining Care

Discover how CVS Health is connecting signals across channels to deliver smarter, more personalized care. Their evolving CX strategy is building a more trusted, customer-centric healthcare system — improving outcomes, enabling real-time action, and proving how experience can drive enterprise-wide growth and transformation.

7 min

BLOG
Redefining CX: A Business Imperative, Not Just a Program

Why the next era of CX must be omnichannel, AI-powered, and tied to business results, not just a feedback program.

15 min

GUIDE
Strengthening CX When Survey Rates Are Declining

Discover smart ways to improve response rates, capture feedback everywhere, and evolve beyond a survey-first strategy.

3 min

INFOGRAPHIC
Proving the ROI of CX

See how leading brands are connecting CX to revenue, retention, and efficiency, with results your CFO will care about.