Develop products that maximize value for customers by learning what they value and delivering what they want

Marry customer feedback with operational data to better understand which specific design decisions achieve higher levels of customer satisfaction

Identify issues early and proactively address problems to reduce negative experiences and avoid wasting valuable resources

Run fast, highly effective A/B tests on targeted customer segments to collect real-time feedback on concepts, designs, and prototypes

Optimize enablement programs and materials while reducing friction throughout the internal sales process with real-time feedback from frontline sellers

Better ensure that sales teams are armed with the resources and knowledge they need to be successful, from instructor-led and virtual training to job aids and ad-hoc events

Opportunity to retain top sales talent by continuously incorporating their ideas and feedback directly into enablement programs and sales operations

Demonstrate value to customers quickly and easily, cut down onboarding time, deploy best practices and identify bottlenecks for future improvement

Increase customer LTV by proactive management of the customer experience, respond proactively to leading indicators of churn, use a 360-degree view to discern patterns, automate to scale with growth

Increase the efficiency and effectiveness of customer-facing professionals, enable the team to scale, focus on creating value and communicate value effectively