Adding EQ to IQ: How Your Financial Services Org Can Win in the Experience Economy
Digital transformation has quickly turned into digital disruption and is creating a new normal for the financial services industry. With this new norm comes an ever greater need to stay connected with customers and employees, develop a deeper understanding of their needs, and deliver personalized experiences through more channels than ever.
In this webinar, leaders from Adobe and Medallia talk about top strategies for unifying and unlocking consumer data to help you understand your customers better and personalize each experience across all channels.
Watch this webinar on-demand to hear:
- Three key strategic priorities emerging in financial services
- How to understand and act on feedback signals to create personalized digital experiences and deepen customer relationships
- How organizations are reducing churn and driving greater efficiencies by incorporating customer data and analytics into their digital strategies