Case Study

Using video to influence strategic decision making

Buzzback is an award-winning market research agency, helping its clients understand behavioral economics in order to drive and inform business decisions.

The Buzzback team was looking for a new and innovative way to present back customer research. The team was also in need of a dynamic and intuitive platform that could be accessed anywhere in the world, at any time, in order to diversify its customer research findings.

Buzzback chose Medallia Video to complement its own research operations with dedicated support to integrate Medallia Video into its existing research technology stack. Download the full story to learn how they scaled operations and grew product offerings.