Demonstrate the ROI of Improving Customer Experience Within Government

How do you measure the return on investment of Government Customer Experience (CX)? Download this guide to learn how to measure the effectiveness of government experience initiatives, using a simple formula that helps you to justify funding and realize the benefits of your organization’s transformation initiatives.

In this guide, you’ll learn how to:

  • Show ROI when profitability isn’t the outcome
  • Prove the value of Government Experience (GX) when yearly appropriations replace “revenue”
  • Frame an ROI formula that works for GX initiatives
  • Demonstrate how well your dollars have worked for you