Request a Demo
Request a Demo
Job Role
Inquiry Type

YES, I agree to receive, via email, information about Medalllia solutions and success stories that show how industry-leading companies improve the customer experience and increase revenue. Read our Privacy Policy in the footer below.

Read our Privacy Policy

Thank You

Your message has been received and we will contact you shortly.

Webinar Recording

Using Operational CEM to Gain a Sustainable Advantage

According to Gartner research, 89% of companies today expect to compete on the basis of customer experience — up from just 36% in 2011. Competition is accelerating at an unprecedented rate, giving consumers more options than ever before. At the same time, customers have more and better information at their fingertips to inform buying decisions, driving expectations up across the board.

In this environment, companies must develop the agility to learn fast and innovate continuously — with customers at the center of their strategy. But how does one actually do this?

Our answer: Operational Customer Experience Management.

Hear from two of the architects behind this approach — John Abraham, GM of the Medallia Institute and Beth Benjamin, Head of Research at Medallia — on how to make it a reality. They will explore the four capabilities needed to gain a sustainable advantage by driving customer intimacy across large, distributed organizations.