Whether it was ramping up ecommerce, streamlining delivery or pivoting to curbside pickup — this year, retailers were tasked with responding to customer need, responding to unprecedented change and doing it well — easier said than done. The ‘Buy online – Pickup in store,’ model, often called BOPIS, picked up traction this year as a way of responding to customer needs.
Join this amazing group of panelists who came together at 2021’s DX3 Conference to discuss one of the biggest retail trends: buying online and picking up in store. Discussion includes:
Ford Blakely, Founder, SVP & GM, Zingle for Medallia
Julie Filion, Head of Marketing, Ecommerce, Sobeys Inc.
Laura Manes, VP, Innovation, Cadillac Fairview
Nicola Nappi, National Fulfillment Development & Multichannel Network Manager, IKEA Canada
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