Webinar Recording

How to Drive a Luxury Brand Experience That Builds Loyalty: Lessons From Retail

Luxury retailers are masters at delivering seamless, consistent, and exceptional experiences for their customers - ultimately creating an emotional connection to their brand that keeps them coming back. With the high price point and commitment that comes with purchasing a vehicle, consumers are highly invested in their decision and expect this same level of service at every stage in their buying and ownership journey. Join this session for a unique opportunity to learn from Ana Laura Osuna, customer experience expert with 20+ years working at premium and luxury brands, as she shares best practices automakers can use to create intimate omnichannel connections that fuel growth and cultivate brand loyalty


Ana Laura Osuna, Sr. Director Global Customer Experience, Kate Spade New York

Jodi Searl, Vice President, Industry Solutions, Medallia

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