Learn how partnering with us can transform your business — for both customers and employees.
See results from brands like yours
Optimize your program spend
Explore all features and benefits
Get support for crucial operations
Impact the world beyond your own
Follow our AI experience innovations
Access approved, localized expertise
Explore how experiences come together in one powerful platform.
Collect every signal for more meaningful data
Run complex, global programs with self-service
Close the loop and drive action quickly
Uncover essential insights from every interaction
Easily share data across systems and teams
Expand your program with flexible pricing
Keep your business data safe and compliant
When companies are designing surveys to gather customer feedback, they frequently wonder: Is it better to ask for ratings on a 0-to-10 scale? Or is it more useful to use a 1-to-5 scale? Since people are evaluating everything from taxi rides and hotel stays to their engagement at work, these questions become critical in designing a customer feedback system.
The Medallia Institute has developed 7 key questions to help customer experience professionals choose the response scale that best meets their goals. Download this paper and find out:
Brochure
Webinar Recording
Report
Guide