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An effective listening program is critical in anticipating guests’ needs, reducing friction and creating moments of differentiated delight. Capturing feedback is only the first step. Learn how Panera evolved their VoG program from a single source survey to a holistic virtuous listening cycle designed to drive action for near term improvement and guide the long-term transformational approach to Guest Experience.
Featured Speaker:
Darla Johnson, Director of Voice of the Guest – Panera Bread
Thank you for your interest in our Experience 21 session on-demand.
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