Leadership, Culture, & Why Loving Your Customers Matters

Today, the primary purpose of a business should be to enrich the lives of its customers. Great leaders embrace a higher purpose to consistently deliver value. That's why CVS Health, a leading health solutions company, focuses on fostering a consumer-centric culture using real-time listening to continuously improve. Watch this fireside chat featuring loyalty guru, Fred Reichheld, and Michelle Peluso, Chief Customer Officer, CVS Health and Co-President, CVS Pharmacy. Hear why leadership, culture, and loving your customer are critical in today's environment.

In this interactive session, they explored:

• Leadership strategies to align teams around a customer-centric vision
• How customer focus can enable a digital-first, omnichannel strategy
• Making customer and employee engagement a daily exercise
• Using innovative techniques such as video to close experience gaps