February 01, 2011

Medallia Wins Product of the Year Award from Customer Interaction Solutions® Magazine

Medallia Contact Center Recognized for Innovation in Customer Experience Management

Palo Alto, Calif., February 1, 2011 — Medallia® (medallia.com), the global leader in SaaS Customer Experience Management (CEM) solutions, today announced that Medallia Contact Center has received a 2010 Product of the Year Award from Technology Marketing Corporation’s “Customer Interaction Solutions”:http://www.tmcnet.com/call-center/ magazine, a leading publication covering customer relationship management, call centers, and teleservices since 1982.

“Medallia was given the honor of a 2010 Product of the Year Award for its achievement in advancing contact center technologies. Medallia Contact Center has demonstrated excellence as well as provided ROI for the companies that use it,” said Rich Tehrani, CEO of Technology Marketing Corporation (TMC®). “Customer Interaction Solutions magazine has been honoring innovative companies for 13 years and Medallia has earned its place with distinguished recognition.”

Medallia Contact Center goes beyond simple operational metrics to ensure that quality human interaction occurs between agents and customers in contact centers. It supports contact centers with thousands of agents in diverse worldwide locations and multiple languages. In addition, it provides agent-specific coaching advice. Many Medallia customers have implemented the solution. They include one of the world’s largest travel services companies, operating in 140 countries, which gathers feedback from 200,000 business travelers each year and identifies 4,500 at-risk customers for immediate follow-up.

In addition to Medallia Contact Center, Medallia also offers technology solutions designed to help companies capture customer feedback and improve customer experience across all touchpoints. These solutions include: Medallia Mobile 2 for iPhone and iPadAdvanced InsightsWeb Experience, and Text Analytics.

“We are pleased Medallia Contact Center has received this distinction,” said Medallia CEO Borge Hald. “It’s our goal to help customers create better customer experiences across their contact centers with this offering. We have learned a lot from them and will continue to add more functionality to this solution.”

Winners of the 13th Annual Product of the Year Awards are featured in the January 2011 issue of Customer Interaction Solutions.

About Customer Interaction Solutions

Since 1982,Customer Interaction Solutions (CIS)magazine has been the voice of the call/contact center, CRM and teleservices industries. CIS magazine has helped the industry germinate, grow, mature and prosper, and has served as the leading publication in helping these industries that have had such a positive impact on the world economy to continue to thrive. Through a combination of outstanding and cutting-edge original editorial, industry voices, in-depth lab reviews and the recognition of the innovative leaders in management and technology through our highly valued awards, Customer Interaction Solutions strives to continue to be the publication that holds the quality bar high for the industry. Please visitwww.cismag.comfor more information.

About TMC

Technology Marketing Corporation (TMC) is a global, integrated media company helping clients build communities in print, in person, and online. TMC publishes Customer Interaction SolutionsINTERNET TELEPHONYUnified CommunicationsNGN and InfoTECH Spotlight magazines. TMC is the producer of ITEXPO, the world’s leading B2B communications event. TMCnet.com, which is read by two million unique visitors each month, is the leading source of news and articles for the communications and technology industries. In addition, TMC runs multiple industry events: 4GWE; Smart Grid Summit; M2M Evolution; Cloud Communications Summit; Social CRM Expo; SIP Tutorial; VIPeering; Business Video Expo; CVx; Digium|Asterisk World; StartupCamp; MSPAlliance MSPWorld and more! Visit TMC Events for a complete listing and further information.

TMC Contact:
Jan Pierret
Marketing Manager
203-852-6800, ext. 228