Report

Medallia Named a Leader by Gartner

2026 Gartner® Magic Quadrant™ for Voice of the Customer Platforms

For the fifth time, Medallia has been named in the Gartner® Magic Quadrant™ for Voice of the Customer (VoC) Platforms based on our Ability to Execute and Completeness of Vision. We believe Medallia was recognized for our Frontline-Ready AI™ capabilities, our ability to connect 100% of direct, indirect and inferred customer signals, and our cascading of Voice of Customer insights to tens of thousands employees across complex enterprises, driving the right actions at the right time.

Access the report to learn:

  • How 12 services providers are positioned 
  • What to look for in a unified VoC platform
  • Why Medallia was named a Leader

“Medallia has transformed the way we understand and respond to our customers. Their powerful analytics and real-time feedback capabilities have empowered our team to deeply analyze omnichannel customer interactions, rapidly pinpoint the root causes of friction, and drive continuous improvements that have meaningfully elevated our customer experience.” – Doug Thompson, Senior Vice President of Consumer Operations Support at TransUnion

 

*Disclaimer:
Gartner, Magic Quadrant for Voice of the Customer Platforms, [Authors], [Date] 2026.

Gartner and Magic Quadrant are trademarks of Gartner, Inc. and/or its affiliates.

Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner’s business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose.

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