IDC Paper Shows Medallia Drives Proven Impact
IDC’s analysis demonstrates that Medallia provides significant value and delivers proven impact for CX teams, such as higher customer satisfaction, increased productivity and reduced platform costs, as found in a white paper authored by IDC*. Key highlights:
- 732% 3-year ROI
- 12-month average time to break even on investment
- $27.39M in annual benefits per organization
- $150.2M higher total annual revenue per organization
- 21% increase in customer satisfaction
- 90% higher productivity among core CX and power users
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*The Business Value of Medallia Experience Cloud, IDC, June 2021
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