`` Digital Experience CX Insights | Articles by Medallia
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Blog

Digital Experience

Journey visualization tools
Jun 04, 2024
Digital Experience

Journey Visualization Tools: Simplify Customer Journey Mapping on Websites and Apps

Journey Visualization Tools: Simplify Customer Journey Mapping on Websites and Apps

No two digital experiences are the same on websites and apps. Journey visualizations, a digital experience analytics tool, cut down on the time and resources required for online customer experience journey mapping.

No two digital experiences are the same on websites and apps. Journey visualizations, a digital experience analytics tool, cut down on the time and resources required for online customer experience journey mapping.
Woman in a store looks at her phone
Apr 26, 2024
Market Research

Top 18 Consumer Trends Impacting Customer Experience in 2024

Top 18 Consumer Trends Impacting Customer Experience in 2024

The top consumer trends impacting customer experience in 2024 are being shaped by inflation, digital channels, and evolving lifestyles.

The top consumer trends impacting customer experience in 2024 are being shaped by inflation, digital channels, and evolving lifestyles.
Mar 20, 2024
Digital Experience

Digital Customer Experience Trends to Watch in 2024

Digital Customer Experience Trends to Watch in 2024

What consumers think, how they behave online, and how they make shopping decisions are constantly evolving. That’s especially true in the digital customer experience landscape, as new preferences, channels, and ways for customers and brands to interact emerge. 

What consumers think, how they behave online, and how they make shopping decisions are constantly evolving. That’s especially true in the digital customer experience landscape, as new preferences, channels, and ways for customers and brands to interact emerge. 
A hologram of an analytics dashboard
Nov 11, 2021
Digital Experience

Digital Experience Benchmarks: How 11 Industries Rank in the Digital Era

Digital Experience Benchmarks: How 11 Industries Rank in the Digital Era

What are your industry’s digital experience benchmarks? How do they compare to others? Discover the leaders and laggards of digital experience with our 11 industry breakdown. In the digital era, businesses that commit to continuously improving digital experiences stand the best chance at driving consistent customer engagement, conversion, and loyalty

What are your industry’s digital experience benchmarks? How do they compare to others? Discover the leaders and laggards of digital experience with our 11 industry breakdown. In the digital era, businesses that commit to continuously improving digital experiences stand the best chance at driving consistent customer engagement, conversion, and loyalty

Session replay tools
Sep 07, 2021
Digital Experience

Session Replay Tools: Watch Exactly How Customer Experiences Unfold on Websites and Apps

Session Replay Tools: Watch Exactly How Customer Experiences Unfold on Websites and Apps

Session replay tools, a part of digital experience analytics, let you see exactly how users behave and interact on websites and apps. Going beyond traditional data, they unlock insights and add context to what analytics may not reveal.  (EDITOR’S NOTE: Welcome to the third part of Medallia’s 5-part blog series,

Session replay tools, a part of digital experience analytics, let you see exactly how users behave and interact on websites and apps. Going beyond traditional data, they unlock insights and add context to what analytics may not reveal.  (EDITOR’S NOTE: Welcome to the third part of Medallia’s 5-part blog series,

Aug 30, 2021
Digital Experience

Website and App Heatmaps: Make Sense of Online Customer Behavior

Website and App Heatmaps: Make Sense of Online Customer Behavior

Millions of customers visiting a website or app can translate into billions of online customer behaviors. To make sense of every interaction, utilize website and app heatmaps as part of digital experience analytics.  (EDITOR’S NOTE: Welcome to the second part of Medallia’s 5-part blog series, Tools of Digital Experience Analytics.

Millions of customers visiting a website or app can translate into billions of online customer behaviors. To make sense of every interaction, utilize website and app heatmaps as part of digital experience analytics.  (EDITOR’S NOTE: Welcome to the second part of Medallia’s 5-part blog series, Tools of Digital Experience Analytics.

Aug 02, 2021
Digital Experience

Digital Experience Glossary: The Most Important Terms You Need to Know

Digital Experience Glossary: The Most Important Terms You Need to Know

Bird’s nest behavior? Digital body language? Frustration score? As digital experience has become the customer experience for many brands, make sure you know the terms and metrics that matter the most with this ultimate Digital Experience Glossary. Today’s consumer is smarter and more connected and expects more than ever, with

Bird’s nest behavior? Digital body language? Frustration score? As digital experience has become the customer experience for many brands, make sure you know the terms and metrics that matter the most with this ultimate Digital Experience Glossary. Today’s consumer is smarter and more connected and expects more than ever, with

How to Create a Customer Engagement Strategy
Jun 28, 2021
Customer Experience

How to Create a Customer Engagement Strategy that Boosts Guest Satisfaction and Loyalty

How to Create a Customer Engagement Strategy that Boosts Guest Satisfaction and Loyalty

Backed by research, here’s how to create a customer engagement strategy that can increase bookings, guest satisfaction, and loyalty.    The hospitality and travel industry’s recovery is on many people’s minds as vaccines continue to roll out and the end of the pandemic is in sight in some parts of

Backed by research, here’s how to create a customer engagement strategy that can increase bookings, guest satisfaction, and loyalty.    The hospitality and travel industry’s recovery is on many people’s minds as vaccines continue to roll out and the end of the pandemic is in sight in some parts of

Takeaways About Employee Experience
Jun 08, 2021
Employee Experience

Top 5 Takeaways About Employee Experience from Medallia’s Experience 21

Top 5 Takeaways About Employee Experience from Medallia’s Experience 21

Of all the employee experience lessons shared at Experience 21, here are the most crucial takeaways to shape how your organization activates the power of your most valuable asset, your people. Employee experience as we know it is on the cusp of great change. With more than one in four

Of all the employee experience lessons shared at Experience 21, here are the most crucial takeaways to shape how your organization activates the power of your most valuable asset, your people. Employee experience as we know it is on the cusp of great change. With more than one in four

May 26, 2021
Customer Experience

Medallia Experience 21: Giving Voice to the Silent and Bringing all Parts of Experience Together

Medallia Experience 21: Giving Voice to the Silent and Bringing all Parts of Experience Together

At Medallia Experience 21, Medallia CEO Leslie Stretch, top global brands, and thought leaders talked about capturing the voice of the silent, driving change through massive engagement, and bringing all parts of the experience together. Citing the incredible challenges faced during the past year, Medallia CEO Leslie Stretch kicked off

At Medallia Experience 21, Medallia CEO Leslie Stretch, top global brands, and thought leaders talked about capturing the voice of the silent, driving change through massive engagement, and bringing all parts of the experience together. Citing the incredible challenges faced during the past year, Medallia CEO Leslie Stretch kicked off