Jonathan Shafer

A 2014 survey of 3,000 U.S. physicians revealed that about 40% of doctors never see — or even contact — a pharmaceutical sales representative. In mid-2020, not much has changed. And the increasing use of digital technologies has only accelerated the trend, as providers across the spectrum of healthcare services

A 2014 survey of 3,000 U.S. physicians revealed that about 40% of doctors never see — or even contact — a pharmaceutical sales representative. In mid-2020, not much has changed. And the increasing use of digital technologies has only accelerated the trend, as providers across the spectrum of healthcare services