Western Union offers one of the easiest ways for families, friends and businesses to send money and stay connected almost anywhere in the world, in 2016, the company moved over $80 billion dollars for consumer and business clients.
The company wanted to broaden its’ CX program – which was running in 50+ countries and in 20+ languages – to also engage with customers who visit digital channels. Western Union leveraged Medallia for Digital, with the full power of Medallia Experience Cloud, to get a unified view of the whole customer journey in one solution.
In just 6 months of adding a digital component to their CEM program, Western Union saw amazing results:
Download the case study to learn how!