Liam Burns

No two digital experiences are the same on websites and apps. Journey visualizations, a digital experience analytics tool, cut down on the time and resources required for online customer journey mapping. (EDITOR’S NOTE: Welcome to the final part of Medallia’s five-part blog series, Tools of Digital Experience Analytics. Each blog

No two digital experiences are the same on websites and apps. Journey visualizations, a digital experience analytics tool, cut down on the time and resources required for online customer journey mapping. (EDITOR’S NOTE: Welcome to the final part of Medallia’s five-part blog series, Tools of Digital Experience Analytics. Each blog

Form friction can make or break website or app conversions. By turning to form analytics tools, brands can quickly spot — and fix — those poor digital experiences with ease.  (EDITOR’S NOTE: Welcome to the fourth part of Medallia’s five-part blog series, Tools of Digital Experience Analytics. Each blog defines

Form friction can make or break website or app conversions. By turning to form analytics tools, brands can quickly spot — and fix — those poor digital experiences with ease.  (EDITOR’S NOTE: Welcome to the fourth part of Medallia’s five-part blog series, Tools of Digital Experience Analytics. Each blog defines

Session replay tools, a part of digital experience analytics, let you see exactly how users behave and interact on websites and apps. Going beyond traditional data, they unlock insights and add context to what analytics may not reveal.  (EDITOR’S NOTE: Welcome to the third part of Medallia’s 5-part blog series,

Session replay tools, a part of digital experience analytics, let you see exactly how users behave and interact on websites and apps. Going beyond traditional data, they unlock insights and add context to what analytics may not reveal.  (EDITOR’S NOTE: Welcome to the third part of Medallia’s 5-part blog series,

Millions of customers visiting a website or app can translate into billions of online customer behaviors. To make sense of every interaction, utilize website and app heatmaps as part of digital experience analytics.  (EDITOR’S NOTE: Welcome to the second part of Medallia’s 5-part blog series, Tools of Digital Experience Analytics.

Millions of customers visiting a website or app can translate into billions of online customer behaviors. To make sense of every interaction, utilize website and app heatmaps as part of digital experience analytics.  (EDITOR’S NOTE: Welcome to the second part of Medallia’s 5-part blog series, Tools of Digital Experience Analytics.

Tracking millions of website and app experiences at scale every day is nearly impossible — unless you’re using a digital experience score. Find out what makes this metric essential in the digital-first era. (EDITOR’S NOTE: Welcome to the first part of Medallia’s five-part blog series, Tools of Digital Experience Analytics.

Tracking millions of website and app experiences at scale every day is nearly impossible — unless you’re using a digital experience score. Find out what makes this metric essential in the digital-first era. (EDITOR’S NOTE: Welcome to the first part of Medallia’s five-part blog series, Tools of Digital Experience Analytics.

Bird’s nest behavior? Digital body language? Frustration score? As digital experience has become the customer experience for many brands, make sure you know the terms and metrics that matter the most with this ultimate Digital Experience Glossary. Today’s consumer is smarter and more connected and expects more than ever, with

Bird’s nest behavior? Digital body language? Frustration score? As digital experience has become the customer experience for many brands, make sure you know the terms and metrics that matter the most with this ultimate Digital Experience Glossary. Today’s consumer is smarter and more connected and expects more than ever, with

As more customers favor websites and apps, improving the digital experience has become business critical. With digital feedback and digital experience analytics, brands can increase customer loyalty, engagement, and satisfaction by capturing online signals and behavioral data. With a digital-first mentality among shoppers that’s here to stay, websites and apps

As more customers favor websites and apps, improving the digital experience has become business critical. With digital feedback and digital experience analytics, brands can increase customer loyalty, engagement, and satisfaction by capturing online signals and behavioral data. With a digital-first mentality among shoppers that’s here to stay, websites and apps

At Medallia Experience 21, digital experience lessons were in the spotlight after a year where seemingly every interaction shifted online. Digital experience lessons from the past year were front and center at Medallia Experience 21. With the majority of customers and brands interacting online, many of Experience 21’s speakers paid

At Medallia Experience 21, digital experience lessons were in the spotlight after a year where seemingly every interaction shifted online. Digital experience lessons from the past year were front and center at Medallia Experience 21. With the majority of customers and brands interacting online, many of Experience 21’s speakers paid

If you’re not tracking online customer behavior on websites and apps, you’re missing crucial signals. Digital experience analytics generates those insights for you.  Consumers continue to flock to websites and apps, and they expect more from these channels today than ever before. As brands adapt to life after digital transformation

If you’re not tracking online customer behavior on websites and apps, you’re missing crucial signals. Digital experience analytics generates those insights for you.  Consumers continue to flock to websites and apps, and they expect more from these channels today than ever before. As brands adapt to life after digital transformation