The Total Economic Impact™ of Medallia Experience Cloud
Read how organizations that invest in CX win. According to the Forrester Consulting Total Economic Impact™ Study commissioned by Medallia, organizations using the Medallia customer experience management platform can achieve $35.6M in value and an ROI of 591% over 3 years with payback in less than 6 months. Companies benefited from:
- Increased income driven by product improvements, greater customer retention, and improved Net Promoter Scores. This improved customer experience led to $20.1M increase in net income.
- Operational efficiencies through the breakdown of silos, better alignment of business and strategic initiatives, increased productivity, and decreased service calls, resulting in $13.8M in savings.
- Organizational improvements in executive engagement, cultural alignment, improved employee engagement, faster innovation and improved customer response rates.
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*The Total Economic Impact™ Of Medallia Experience Cloud, April 2018