Report

Medallia Named a Leader in The Forrester Wave™: Employee Experience Management Platforms, Q2 2025

Medallia has been named a Leader in the The Forrester Wave™: Employee Experience Management Platforms, Q2 2025. This year’s report evaluated 12 service providers against 23 criteria, grouped into two categories: Current Offering and Strategy.

Medallia received the highest score possible in 11 criteria, including customer experience analysis and correlation, democratization of insights and data, and innovation.

Read the full report to discover:

  • How EX platforms compare across 23 evaluation criteria
  • What to consider when assessing services and support for your EX strategy
  • Why Medallia is a good fit for larger organizations looking to link CX and EX initiatives together

“Medallia is distinguished by its fusion of CX and EX capabilities with advanced AI and machine learning, allowing it to integrate structured and unstructured data, including text, video and speech, to provide predictive insights and actionable recommendations.”

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