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Forrester Wave™: EFM Satisfaction and Loyalty Solutions, Q3 2011

Forrester applied a list of 75 criteria to the six major EFM Satisfaction and Loyalty providers; Medallia was named a Leader in this first-ever Enterprise Feedback Management Wave™. Forrester explains that Medallia, “has a clear focus on internal innovation… [and] a compelling long-term vision in which it unifies customer data from a variety of sources… the highest scores in our evaluation for usability, client satisfaction and client retention.” Download the complete report to see why Medallia is a leader. This report was published September 27, 2011.