Retail Webinar Series Part 4: Moving from Multi-Channel to Omni-Channel
Consumer access to technology has radically changed retail customer expectations. They expect consistent, unified, and seamless experiences across channels — web, mobile, in-store, and beyond. As increasingly informed buyers, customers typically touch more than one of these channels prior to purchase. How companies manage these cross-channel experiences can greatly impact loyalty and revenue.
In this webinar, we provide guidance on how customer experience leaders are evolving their approach to gather and act on feedback in omni-channel environments. The webinar will cover:
- Moving from multi-channel to omni-channel
- Benefits of investing in omni-channel experiences
- Design considerations for creating an omni-channel customer experience program
- Real-life examples of how companies are taking transformative steps today
Our focus on omni-channel marks the 4th and final webinar in a series designed to help retailers better engage customers (Find the first three here). Join Medallia’s VP of Retail, Russ Haswell, and John Abraham, GM Medallia Institute for enlightening discussion on how retailers can move from multi-channel to omni-channel customer experience delivery.
Register for the On-Demand webinar now!