How is it that digital-native companies are able to innovate at such a rapid rate? Are there things we can learn and apply inside of analog businesses?
Turns out the answer is yes. By understanding the principles digital-natives are using, together with the smart application of technology, it’s possible to rapidly increase the rate of innovation inside of physical businesses. In fact, this is what the newest digital disruptors like Airbnb and Uber, who operate in the physical world, have already been doing.
Download the webinar recording, featuring Medallia’s Senior Research Scientist, Peter Kriss, and Director of Strategy and New York Times bestselling author, James Allworth — who discuss how large, traditionally non-digital businesses can leverage lessons from digital innovation to become nimble giants.