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Webinar Recording

Avoiding the 7 Deadly Sins of Customer Experience Transformations

Efforts to improve the customer experience can deliver tremendous value, but temptations that can undo good intentions lurk in any change program. By analyzing business case studies across different sectors, this webinar, featuring experts from McKinsey & Company, will explain how to resist seven common missteps (the “Seven Deadly Sins” of customer-experience transformations), improving the likelihood that your organization will reap the benefits of a customer-centric transformation.