Medallia Launches Satisfy: Business™
MENLO PARK, CA—January 3, 2005—Responding to requests from its clients, Medallia today unveiled the latest addition to its Satisfy™ suite of feedback management solutions: Satisfy: Business™. “A lot of our clients’ sales are to intermediaries, not end customers,” said VP of Market Research Steve Earwaker. “Selling and servicing intermediaries can be more complicated. Our clients wanted a Satisfy™ product that addressed those realities.” Satisfy: Business™, which combines Medallia’s much-admired technology with new functionality tailored to intermediary sales, will roll out in Q2 2005.