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Richard Schwartz

Richard Schwartz

Senior Solution Principal, Life Sciences

Richard Schwartz is the Life Sciences Industry CX Practice Lead at Medallia. The architect of Experience as a Medicine (EaaM)™, Rich’s work is designed to help life sciences organizations map improved experiences to enhance patient and business outcomes.

retail customer experience
Jul 15, 2021
Customer Experience

What Pharma can Learn from Retail’s Customer Experience Innovation

What Pharma can Learn from Retail’s Customer Experience Innovation

With the direct impact of experience on outcomes, what can brands learn from the retail customer experience to improve the pharma customer experience?  We have compounding evidence that better experiences lead to better participation, relationships, trust, adherence, and outcomes. A 2012 “systematic review of evidence on the links between patient

With the direct impact of experience on outcomes, what can brands learn from the retail customer experience to improve the pharma customer experience?  We have compounding evidence that better experiences lead to better participation, relationships, trust, adherence, and outcomes. A 2012 “systematic review of evidence on the links between patient

Digital Transformation in Pharma
Feb 23, 2021
Customer Experience

How Digital Experiences in Pharma Are Redefining the Industry

How Digital Experiences in Pharma Are Redefining the Industry

Digital transformation in pharma is propelling the industry from follower to forerunner. This is the beginning of the life sciences’ “experience era.” When I think of the qualities that define industry leaders, the words that come to mind are innovative, adaptable, adept — and trepidation. That is, there is trepidation

Digital transformation in pharma is propelling the industry from follower to forerunner. This is the beginning of the life sciences’ “experience era.” When I think of the qualities that define industry leaders, the words that come to mind are innovative, adaptable, adept — and trepidation. That is, there is trepidation