Bryan Long

Shifting focus from auto dealer incentives and survey scores to listening to feedback and acting on it helps brands truly optimize the automotive customer experience. The automotive industry has always been aware of the importance of customer satisfaction. Expensive transactions require attention to customers and their needs. Consider the emphasis

Shifting focus from auto dealer incentives and survey scores to listening to feedback and acting on it helps brands truly optimize the automotive customer experience. The automotive industry has always been aware of the importance of customer satisfaction. Expensive transactions require attention to customers and their needs. Consider the emphasis

With the prediction of a flat SAAR for 2019, how will you keep your team firing on all cylinders? Customer experience (CX) now differentiates brands more than product or marketing, and if you haven’t started to intensify your efforts, now is the time. But what about the value of high-brand

With the prediction of a flat SAAR for 2019, how will you keep your team firing on all cylinders? Customer experience (CX) now differentiates brands more than product or marketing, and if you haven’t started to intensify your efforts, now is the time. But what about the value of high-brand