A top brokerage came to us a while ago, curious about why Medallia was fast becoming the customer feedback vendor of choice in the financial services industry. The firm implemented Medallia for one of its seven core customer satisfaction tracking programs. One soon became four, and four soon became all seven as Medallia proved its unparalleled ability to address the unique challenges of customer feedback in financial services.
Top financial services firms choose Medallia

- Diversified financial services company (Fortune 100, Fortune top five in industry, Fortune 100 Best Companies to Work For, Fortune Top 20 Most Admired Companies, Fortune Blue-Ribbon Company)

- Commercial bank (Fortune 50, Fortune top five in industry, Fortune Top 20 Most Admired Companies, Fortune Blue-Ribbon Company)

- Mutual fund company (privately held, Fortune Top 100 MBA Employer)

- Insurance company (Fortune 100, Fortune top five in industry, Fortune Top 20 Most Admired Companies)

- Global Asset Servicer (Fortune 200, Fortune top 10 in industry, Fortune Top 20 Most Admired Companies)
Benefits of Medallia Finance™
One clear picture of your diverse, complex business
See your company the way your customers do: as one entity. Customers view your firm as a single entity able to deliver consistent quality across all interactions.
- Integrate your customer feedback from across your organization into one common platform:
- every service channel
- every product
- every customer touchpoint
- every employee
- Empower your people everywhere to analyze and act on customer feedback in a coordinated way by leveraging Medallia’s enterprise-wide deployment.
- Keep ahead of complexity with automatic updates reflecting daily personnel and organizational changes.
Proper weighting
- Automatic weighting of data from different customer segments
- Results that represent your true business mix, even when your sampling may not (because some customers are harder to survey than others)
Engage Employees To Act
- Revitalize your incentives: Medallia shows employees how to move the needle on customer satisfaction. Most financial services companies tie employee compensation to customer satisfaction scores, intending to drive improvements in the customer experience. But employees who don’t know what they can do better may not be motivated to improve.
Though my bonus depended on my customer satisfaction number, before Medallia I didn’t know how to affect the score.
—Branch Manager
- Identify action steps: With Medallia Finance, your team will be able to diagnose service failures, gain insights into process improvement opportunities, identify action plans, and, most important, act. The difference is night and day.
With Medallia, now we have good data and insights to make the decisions we need to drive the customer satisfaction score.
—Branch Manager
Cost-efficient data collection
- High-quality, cost-effective online, phone, and paper surveys, if desired
- Cutting-edge technology that resolves security concerns about online surveys
- Multimode data collection to optimize sampling and reduce cost
Airtight, proven data security
- 100% pass rate in security audits by financial services firms
- Comprehensive protection, covering hiring practices, security architecture, physical security, data destruction, secure transport, and much more
- Compliant with the highest of standards, including Gramm-Leach-Bliley