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Radisson Bed Program Differentiates Brand
ORLANDO, FL—May 16, 2005—All Carlson brands will launch a new electronic guest-feedback system from Medallia this year to replace paper comment cards next year. Guests who share their e-mail addresses with the company will receive surveys via e-mail, (Bjorn) Gullaksen, (Executive V.P, Full-Service Hotels), said. ”This will take Carlson out of the role of brand police and put us into the role of brand stewards,” he said. Read full article.
About Medallia
Medallia (www.medallia.com), founded in 2001, provides enterprise feedback solutions to Global 2000 companies. More than 25,000 businesses and business units around the world use the Medallia system to track customer satisfaction. Medallia’s solutions enable companies to gather, monitor, and act on feedback from customers, partners, and employees. Customers include global hotel, financial services, retail, and high-tech companies. The company is headquartered in Menlo Park in Silicon Valley.
