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New Logo, Standards Among Brand’s Changes
PARSIPPANY, NJ—November 1, 2004—The Ramada brand is going through many high-profile changes as part of an overall program to upgrade its image. …A new guest-satisfaction measurement is being introduced across all eight of Cendant’s brands, including Ramada… As part of the new initiative, every franchisee will have real-time access to all QA reports, a new electronic guest-satisfaction survey system and solutions-based software for each deficiency by January. The guest feedback is gathered from daily surveys and fed into a system that is enabled by Medallia, a Menlo Park, Calif.-based company.
About Medallia
Medallia (www.medallia.com), founded in 2001, provides enterprise feedback solutions to Global 2000 companies. More than 25,000 businesses and business units around the world use the Medallia system to track customer satisfaction. Medallia’s solutions enable companies to gather, monitor, and act on feedback from customers, partners, and employees. Customers include global hotel, financial services, retail, and high-tech companies. The company is headquartered in Menlo Park in Silicon Valley.
