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Accor Expands, Carlson Consolidates
ORLANDO, FL—May 2005—Now that pricing has stabilized and Carlson (Hotels Worldwide) has freed its brands from the commodity stigma, “We need to get everybody engaged in the transformation stage,” said Bjorn Gullaksen, executive vice president and brand leader, full-service hotels. To that end, starting in July, Carlson will offer technology from software firm Medallia enabling instant guest feedback. This addition to Carlson’s customary semi-annual quality inspections will give the privately held company unprecedented insight into the customer’s perception of its properties and opportunity to improve it, Gullaksen suggested. Read full article (registration required).
About Medallia
Medallia (www.medallia.com), founded in 2001, provides enterprise feedback solutions to Global 2000 companies. More than 25,000 businesses and business units around the world use the Medallia system to track customer satisfaction. Medallia’s solutions enable companies to gather, monitor, and act on feedback from customers, partners, and employees. Customers include global hotel, financial services, retail, and high-tech companies. The company is headquartered in Menlo Park in Silicon Valley.


